Brave Co. is a marketing consultancy founded by Craig Pladson in 2023. Craig seeks to bring his consultation & marketing experience, a vetted collective of creative talent, and education under one brand to provide the best in fractional marketing & more. Change demands bravery.

 

I designed the logotype to feel modular, bold, and a bit unconventional compared to the competition, just like the Brave Co. approach. The logotype then inspired pattern, illustration, & photo treatment constructed from the same geometry found in the logo letterforms. The color palette is more natural, inspired by Craig’s love for the midwest.

More project info to come.