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ANCHOR PAPER
COMPANY 100 YEARS

Client
Anchor Paper Co.

Services
Promotion
Branding
Identity

Credits
Designed at Werner Design Werks
Creative Direction: Sharon Werner
Printing: Franklin Press Inc.

 

Credits
Designed at Werner Design Werks
Creative Direction: Sharon Werner
Printing: Franklin Press Inc.

Project Info
Anchor Paper is a fourth generation, family-owned Saint Paul business since 1923. They’re known for their excellent service, vast selection of fine & industrial paper products, the annual calendar and of course their large landmark neon sign that lights up the St. Paul skyline.

Working on this calendar meant that we “needed” to get the in-depth tour of Anchor Paper headquarters. We were like kids in a candy store: archival material, vintage swatch books, catalogs, scary elevator, photos and stories galore. It was clear Anchor Paper is a special company; employee owned, with great people.

Using their beloved “3-month-at-a-glance” calendar format we dove into the inspirational references to create a calendar that celebrates and honors their history in a vibrant way. We re-created some past logos and added some new ones of our own. And of course that iconic sign became a central element to represent all sectors of Anchor: Fine Paper, Express Stores, Industrial & Packaging, and Seed Solutions. 
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In addition to designing the 2023 Calendar, Anchor asked us if we would utilize the same designs to create an invitation for their 100 year celebration. 

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